Identifying Visitor Services and Opportunities at Bent's Old Fort Naitonal Historic Site

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BEOL Survey 10.11.23

Identifying Visitor Services and Opportunities at Bent's Old Fort Naitonal Historic Site

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Bent’s Old Fort National Historic Site Visitor Study
___________________________________________________________________

Paperwork Reduction Act Statement: The National Park Service is authorized by the NPS Research
Mandate (54 USC 100702) to collect this information. This information will be used by park managers to
understand more about visitors to Bent’s Old Fort National Historic Site to help inform park
management and planning now and into the future. Responses to this request are voluntary and
anonymous. Your name will never be associated with your answers, and all contact information will be
destroyed when the data collection is concluded. No action may be taken against you for refusing to
supply the information requested. An agency may not conduct or sponsor, and a person is not required
to respond to, a collection of information unless it displays a currently valid OMB control number and
expiration date.
BURDEN ESTIMATE: We estimate that it will take about 10 minutes to complete this questionnaire. You
may send comments concerning the burden estimates or any aspect of this information collection to:
Eric Leonard, Group Superintendent at Bent’s Old Fort National Historic Site; Eric_Leonard@nps.gov.
If you have any questions about your rights as a subject/ participant in this research, or if you feel that
you have been placed at risk, you can contact the Chair of Human Subjects Institutional Review Board,
through the ASU Office of Research Integrity and Assurance, at (480) 965-6788.

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Section 1 -- This section asks you some questions about planning your visit to Bent’s Old Fort
National Historic Site and your onsite experience.
TOPIC AREA 3: CVIS1,2,3

1. Are you a first-time visitor to Bent’s Old Fort National Historic Site?
 Yes
 No >
If no, in which year did you make your first visit to Bent’s Old Fort? _______ Year
Over the past twelve months, how many visits have you made to Bent’s Old Fort not including
this visit? _____ Number of visits
TOPIC AREA 3: CVIS6

2. How often do you generally visit National Parks, Monuments, and/or Historic Sites?
 Not at all
 Several times per year
 Once or twice per year
 Not sure
TOPIC AREA 2: ITIN18

3. Did you use any of the following Recreational Land Passes to enter Bent’s Old Fort on this trip?
 Other Pass, please describe:
 Annual Pass
 No, did not use a Pass
 Senior Pass
 Access Pass
TOPIC AREA 2: ITIN23

4. How would you describe the destinations of this trip you are on that included Bent’s Old Fort? (Select
one response.)
Bent’s Old Fort is:
 the sole destination of the trip
 the most important destination of the trip
 only one of several equally important destinations on the trip
 just an incidental stop on the way to some other destination
 a spur of the moment stop on a trip taken to other destinations
TOPIC AREA 3: CVIS8 (Variation: Reworded to capture visitation to communities just outside the park instead of sites inside
the park in order to understand travel routes visitors use to get to the park.)

5. Which communities/sites have you already visited or do you plan to visit in the local area during this
trip (approx. 2 hr. or less drive from Bent’s Old Fort)? Please mark all that apply.
Communities:
 Cañon City
 Colorado Springs
 Manitou Springs
 La Junta
 Las Animas
 Pueblo
 Raton (NM)
 Trinidad
 Walsenburg
 Other (please specify): ______________

Sites:
 Amache National Historic Site
 Comanche National Grassland
 Garden of the Gods (Colorado Springs)
 Pike’s Peak (Pike National Forest)
 San Isabel National Forest
 Sand Creek Massacre National Historic Site
 Santa Fe National Historic Trail
 Other (please specify:) ________________

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TOPIC AREA 1: FVIS3 (Variation: Reworded more generally to focus on visitation to historic sites in the Western U.S. Visitors
interested in historic site visitation within the region may be interested in itineraries that incorporate western historic sites.)

6. Is visiting historic sites in the western U.S. a hobby or special interest of yours?
 Yes
 No
TOPIC AREA 3: DEST17

7. On this visit, how long did you and your personal group stay at Bent’s Old Fort? Please list partial
hours as decimals. .25, .5 or .75
Number of hours
TOPIC AREA 3: FVIS1

8. Would you consider visiting Bent’s Old Fort again?
 Not Sure
 Yes, likely
 No, unlikely
Why or why not? ____________________________________________
TOPIC AREA 2: ITIN2

9. When did you make the decision to visit Bent’s Old Fort? Please select only one response
 On the same day of the visit
 3-6 months before the visit
 1-6 days before the visit
 More than 6 months but less than a year before the visit
 1 to 2 weeks before the visit
 A year or more before the visit
 3-4 weeks before the visit
 Don’t know/can’t recall
 1-2 months before the visit
 Other:
TOPIC AREA 2: IINFOSOURCE9 (Variation: Incorporated the response scale from INFOSOURCE6 in order to obtain a more
detailed understanding of visitors’ trip planning behavior and outlets to target for promotion.)

10. When planning your trip to Bent’s Old Fort, which of the following information sources did you use
and how important were they in planning you visit? (Please circle one answer for each source).
Information source:

Not at all Somewhat
Very
Extremely
important important Important important important Did not use

Previous visits

1

2

3

4

5



Friends/relatives/word of mouth

1

2

3

4

5



Park staff/volunteer at an event in my community

1

2

3

4

5



Walking/driving by and saw park signs

1

2

3

4

5



Travel guides/tour books

1

2

3

4

5



Brochure/pamphlet/map

1

2

3

4

5



Television/radio/newspapers/magazines

1

2

3

4

5



Telephone/e-mail/written inquiry to park

1

2

3

4

5



Bent’s Old Fort National Historic Site website

1

2

3

4

5



Colorado Tourism Office website
Other website(s) (please specify):

1
1

2
2

3
3

4
4

5
5




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Information source:

Not at all Somewhat
Very
Extremely
important important Important important important Did not use

Information from local convention and visitor’s
bureau(s)/tourist office

1

2

3

4

5

Information from local businesses (hotel, etc.)

1

2

3

4

5



Social media (such as Facebook, Instagram)

1

2

3

4

5



National Park Service mobile app

1

2

3

4

5



School class or program

1

2

3

4

5



Other source, describe:

1

2

3

4

5



TOPIC AREA 2: IINFOSOURCE5 (Variation: Added b & c to get information about the mobile app and social media in addition
to the website.)

11. a. If you used the park website, do you have any suggestions for improvement? Please be specific.
_______________________________________________________________________________
b. If you used the National Park Service mobile app, do you have any suggestions for improvement?
Please be specific.
_______________________________________________________________________________

c. If you used Bent’s Old Fort social media, in what ways have you used it? (e.g. plan a visit, share a visit)
_______________________________________________________________________________



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Section 2 -- This section asks you some questions about your activities and experiences at
Bent’s Old Fort.
TOPIC AREA 5: EXP7

12. Visitors have different reasons for visiting Bent’s Old Fort. How important to you was each of the
following reasons for your visit? (Select one number per item)
Not at all
Slightly
Moderately
Very
Extremely
Reasons:
important
important
important important Important
Learn about the history of Bent’s
Old Fort
Appreciate American history
Experience the historic setting of
the Fort
Appreciate the historic
architecture at Bent’s Old Fort
Learn from historic
demonstrations
Appreciate the scenic beauty
Spend time with family/friends
Experience the sounds of nature
Experience cultural sounds
Experience the natural
environment
Enjoy peace and quiet
Other, please describe:

1

2

3

4

5

1

2

3

4

5

1

2

3

4

5

1

2

3

4

5

1

2

3

4

5

1
1
1
1

2
2
2
2

3
3
3
3

4
4
4
4

5
5
5
5

1

2

3

4

5

1
1

2
2

3
3

4
4

5
5

TOPIC AREA 6: SERVICES25 (Variation: Response options specified to park circumstances.)

Convenient hours and days of
operation

1

2

3

4

5

1

2

3

4

1

2

3

1

2

3

1

2

3

4

5

NA

Well-maintained restrooms

1

2

3

4

5

NA

5

Picnic area

1

2

3

4

5

NA

4

5

Gift shop merchandise selection

1

2

3

4

5

NA

4

5

Self-guided tour

1

2

3

4

5

NA

Extremely
important

Not Applicable

5

Very Satisfied

4

Somewhat
Satisfied

Very important

3

Neither

Important

2

Somewhat
Unsatisfied

Somewhat
important

1

Very
Unsatisfied

Not at all
important

13. Please tell us how you feel about the following services and facilities that are offered at Bent’s Old
Fort.
• First rate how important each item was to you when visiting this park.
• Then rate how satisfied you are with the way this park is managing for each item.
Select NA “Not applicable” if you did not experience this service or facility.
SATISFACTION
IMPORTANCE

Park Services and Facilities

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SATISFACTION

Not at all
important

Somewhat
important

Important

Very important

Extremely
important

Park Services and Facilities

Very
Unsatisfied

Somewhat
Unsatisfied

Neither

Somewhat
Satisfied

Very Satisfied

Not Applicable

IMPORTANCE

1

2

3

4

5

Ranger-guided tour

1

2

3

4

5

NA

1

2

3

4

5

Frequency of ranger guided
tours

1

2

3

4

5

NA

1

2

3

4

5

Documentary film

1

2

3

4

5

NA

1

2

3

4

5

Historic room exhibits

1

2

3

4

5

NA

1

2

3

4

5

Junior Ranger Program

1

2

3

4

5

NA

1

2

3

4

5

1

2

3

4

5

NA

1

2

3

4

5

1

2

3

4

5

NA

1

2

3

4

5

Bird-watching opportunities

1

2

3

4

5

NA

1

2

3

4

5

Hiking trail

1

2

3

4

5

NA

1

2

3

4

5

Volunteer opportunities

1

2

3

4

5

NA

1

2

3

4

5

Access for people with
disabilities

1

2

3

4

5

NA

1

2

3

4

5

Admission price

1

2

3

4

5

NA

1

2

3

4

5

Park map or brochure

1

2

3

4

5

NA

Opportunities to photograph
living historians
Opportunities to photograph
historic resources

If you were very unsatisfied or somewhat unsatisfied with any of the previously listed services and
facilities, please explain why.
__________________________________________________________
TOPIC AREA 5: EXP5

14. Overall, how would you rate your overall experience at Bent’s Old Fort today?






Very Poor
Poor
Fair
Good
Excellent

TOPIC AREA 5: EXP2

15. What about Bent’s Old Fort added to your expected experience?
_______________________________________________________________________

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TOPIC AREA 5: EXP3

16. What about Bent’s Old Fort detracted from your expected experience?
_______________________________________________________________________
TOPIC AREA 5: EXP2 (Variation: Wording modified to glean information about unexpected aspects of visitor experience.)

17. What about Bent’s Old Fort was unexpected about your experience?
_______________________________________________________________________

TOPIC AREA 3: FVIS8 (Variation: Reworded to gauge level of interest in different park experiences, programs, and facilities.)

18. What experiences, programs, or facilities would you be interested in seeing offered at Bent’s Old
Fort in the future?
Experiences, programs, facilities
More historical or cultural oriented
special events
Guided hikes on the nature trail
More frequent ranger programs
Historic demonstrations
(blacksmithing, cooking, etc.)
Photography workshops
A themed “trail” or travel itinerary
of western US historic sites
Other ranger program topics,
please list:
Others, list here:

Not
interested

Somewhat
interested

Interested

Very
interested

Extremely
interested

1

2

3

4

5

1
1

2
2

3
3

4
4

5
5

1

2

3

4

5

1

2

3

4

5

1

2

3

4

5

1

2

3

4

5









1

2

3

4

5



Section 3 – Next, this section asks for details about your travel-related decisions.
TOPIC AREA 4: TRANSMODE2

19. By what means did you enter Bent’s Old Fort? Please mark only one.
 Car, truck or SUV (e.g., standard vehicle)
 Motorcycle
 Recreation vehicle or motorhome (RV)
 Commercial tour bus
 Commercial tour van
 School bus or church bus/van
 Other, please describe:

Not sure

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TOPIC AREA 3: DEST7, DEST8 (Variation: Added open-ended accommodation question in order to get more information about
overnight stays.)

20. In what town/city did you and your personal group stay on the night before your arrival at Bent’s
Old Fort? If you stayed overnight at home, please select ‘Stayed at home.’
 Stayed at home
 Stayed away from home
NEAREST TOWN/CITY _________________ STATE _____________________

In what type of accommodations did you stay (such as hotel, RV park, Airbnb, friend’s home)?
__________________________________
21. In what town/city will you and your personal group stay on the night after your arrival at Bent’s Old
Fort? If you will stay overnight at home, please select ‘Stayed at home.’
 Will stay at home
 Will stay away from home
NEAREST TOWN/CITY _________________ STATE _____________________
In what type of accommodations will you stay (such as hotel, RV park, Airbnb, friend’s home)?
__________________________________
TOPIC AREA 3: DEST2

22. On this trip away from home, how many days are you planning to stay in the local area (approx. 2
hour drive from Bent’s Old Fort) including the day spent at Bent’s Old Fort?
_________ Days
TOPIC AREA 1: GROUP4

23. Including yourself, how many people are in your personal group? (This does not include a larger
group with which you may be visiting such as a church group or organized tour.)
_____ Adults (18 years or older)
____ Children (under 18 years)
TOPIC AREA 1: GROUP1

24. Please select the choice below that best describes your traveling party. (Please select all that apply)
 Individual traveling alone
 Preschoolers (less than 5 years old)
 You and your spouse/partner
 Teenagers (12-19)
 Family
 Adults (20-64)
 Friends
 Anyone 65 or over
 Tour or other group
 Pet(s)

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Section 4 -- This last section asks for some descriptive information about you. Remember that
this information is completely anonymous; we use it only to see if we have adequately
represented our visitors.
TOPIC AREA 1: RES1,2 (Variation: Combined RES1 and RES2 to establish residency and learn more about local residents
visiting the park.)

25. Are you a permanent or seasonal/second home resident of the local area (approx. 2 hr. drive from
Bent’s Old Fort) around Bent’s Old Fort?
 Yes, I am a permanent resident
What community do you live in or near? __________________
 Yes, I am a seasonal/second home resident (return annually for 1-6 months)
What community do you live in or near? __________________
If not a permanent or seasonal resident, where is your permanent residence?
City/town______________ State _______________ OR Country ________________
TOPIC AREA 1: AGE1

26. What is your age? _________
TOPIC AREA 1: EDUC1

27. What is the highest level of formal education you have completed? Please select only one response.
 Less than high school/Some high school
 Bachelor's degree (BA, AB, BS, etc.)
 High school graduate
 Master's degree (MA, MS, MEd, MSW, MBA etc. )
 Vocational/trade school certificate
 Professional degree (MD, DDS, DVM, LLB, JD, etc.)
 Some college
 Doctorate degree (PhD, EdD, etc.)
 Associate degree (AA, AS, etc.)
TOPIC AREA 1: EMP1

28. Employment Status: Are you currently…?
 Employed for wages
 Self-employed
 Out of work and looking for work
 Out of work but not currently looking for work

TOPIC AREA 1: GEND1







A homemaker
A student
Military
Retired
Unable to work

19. With which of the following do you identify? Choose all that apply.
 Female
 Male
 Non-binary
 Transgender
 Prefer to not answer, or describe in your own words:
TOPIC AREA 1: RACE/ETH1

20. For you only, are you Hispanic or Latino?
 Yes
 No

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TOPIC AREA 1: RACE/ETH2

21. Which of these categories best indicates your race? Answer only for yourself. Please select one or
more.
 American Indian or Alaska Native
 Asian
 Black or African American
 Native Hawaiian or other Pacific Islander
 White
Is there anything else about your visit that you would like to share with us?
Thank you so much for your participation!


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AuthorKathleen Andereck
File Modified2023-10-12
File Created2023-10-12

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